Keaton Brown

Keaton Brown

Marketing Manager

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k.brown@happyfuncorp.com

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As Marketing Manager at HappyFunCorp, Keaton Brown leads the company's digital marketing function, working closely with the web, design, and executive teams to build a cohesive and high-performing online presence. She has played a key role in shifting marketing from a reactive discipline to a proactive growth engine — developing full-funnel strategies that span inbound marketing, email, organic social, and events, while ensuring every channel is properly tracked and optimized. Her focus on clean data, efficient workflows, and measurable outcomes has brought both rigor and creativity to HappyFunCorp's marketing efforts.


Since joining HappyFunCorp, Keaton has built scalable systems and consistent processes that keep the site and broader marketing operations running smoothly. She manages SEO strategy in collaboration with the web team, oversees analytics and performance reporting, and maintains the integrations that keep inbound traffic accurately measured and attributed.


Keaton holds a BS in Business Administration with a concentration in Marketing from Colorado State University, along with certifications in Marketing Communications, Branding, Innovation, and Market Research. Outside of work, Keaton enjoys skiing, baking, needlepoint, and trying new restaurants, and loves spending time with her husband and son.

Keaton's Blog Posts

HappyFunCorp illustration working together to renovate and modernize a broken home

How to Modernize a Legacy Application (Step by Step)

A practical guide to legacy app modernization covering assessment, strategy selection, sequencing, roadmap planning, and phased execution for product and engineering leaders.

March 23

HappyFunCorp illustration building technology and building technology

Build vs. Buy: The Decision That Shapes Your Product’s Ceiling

When does an off-the-shelf platform stop being good enough? A framework for product leaders evaluating build vs. buy for customer-facing digital products.

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